Privacy Policy


Last updated: September 2, 2026

KR Studios LLC ("KR Studios LLC," "we," "us," or "our") operates Lapin Luxury (the "Site"), an online store offering apparel, accessories, drinkware, home décor, and other products featuring original bunny-themed artwork and designs.

This Privacy Policy explains how we collect, use, disclose, and protect personal information when you visit or make a purchase from the Site, create an account, subscribe to our marketing communications, contact us, or otherwise interact with us.

By using the Site, you acknowledge that you have read and understood this Privacy Policy.

1. Information We Collect

We may collect personal information in several ways.

Information You Provide to Us

Depending on how you interact with the Site, we may collect:

  • Your name
  • Email address
  • Billing address
  • Shipping address
  • Telephone number, if provided
  • Account login information
  • Order and purchase information
  • Payment-related information
  • Information you provide when contacting customer service
  • Product reviews, photographs, or other content you choose to submit
  • Marketing preferences
  • Information you provide when requesting a return, refund, replacement, or other assistance
  • Information you provide when participating in promotions, giveaways, surveys, or other activities

We do not generally receive or store your full payment card number. Payments are processed through Shopify and/or third-party payment processors.

Information Collected Automatically

When you visit the Site, certain information may be collected automatically, including:

  • IP address
  • Browser type and version
  • Device type
  • Operating system
  • Approximate geographic location
  • Pages viewed
  • Links clicked
  • Referring website
  • Date and time of visits
  • Information about how you interact with the Site
  • Cookies and similar technologies

We use this information to operate, secure, analyze, and improve the Site and, where applicable and permitted, to provide personalized advertising and marketing.

2. How We Use Your Information

We may use personal information to:

  • Process and fulfill orders
  • Process payments
  • Ship products to you
  • Provide order confirmations and shipping updates
  • Manage customer accounts
  • Respond to questions and customer-service requests
  • Process returns, refunds, replacements, and other order issues
  • Prevent fraud, abuse, and unauthorized transactions
  • Maintain and improve the Site
  • Analyze website traffic and customer behavior
  • Personalize your shopping experience
  • Send marketing communications when you have agreed to receive them or when otherwise permitted by law
  • Administer promotions, giveaways, surveys, and other activities
  • Maintain business and transaction records
  • Comply with legal obligations
  • Protect our rights, property, customers, and business
  • Detect, investigate, and prevent security incidents or other unlawful activity

3. Marketing Communications

If you subscribe to Lapin Luxury marketing communications, we may use your email address to send you information about products, new designs, promotions, sales, special offers, and other news from Lapin Luxury.

You can unsubscribe from marketing emails at any time by clicking the unsubscribe link included in our marketing emails or by contacting us using the information provided below.

Unsubscribing from marketing communications will not prevent us from sending transactional or service-related communications that are necessary to complete or manage an order, account, or other transaction.

We may use third-party email marketing services to send and manage marketing communications on our behalf.

4. Cookies and Similar Technologies

We use cookies and similar technologies to operate and improve the Site.

Some cookies are necessary for the Site to function, including technologies used for shopping cart functionality, checkout, customer accounts, security, and other essential features.

Other technologies may be used for analytics, personalization, advertising, or measuring the effectiveness of our marketing.

As we add services such as TikTok, Pinterest, Google, or other advertising and analytics tools, those services may place or access cookies or similar technologies on your device, subject to their own policies and applicable consent requirements.

Depending on your location, you may be presented with a cookie consent banner or other privacy controls. Shopify provides tools for configuring cookie banners and regional privacy settings, although third-party pixels or cookies added separately may require additional configuration.

You can also adjust cookie settings through your browser, although disabling certain cookies may affect Site functionality.

5. Shopify

Our online store is powered by Shopify.

Shopify provides the e-commerce platform that allows us to sell products, process orders, manage customer accounts, facilitate payments, and provide other services necessary to operate the Site.

Shopify may collect and process personal information in connection with your use of our store. For more information about how Shopify handles personal information, please review Shopify's Privacy Policy.

6. Printify and Fulfillment Providers

Our products are produced and fulfilled through third-party print-on-demand services, including Printify and Printify's production and fulfillment partners.

When you place an order, we may provide information necessary to produce and deliver your order, including your name, shipping address, order details, and other information reasonably necessary for fulfillment.

Printify may share necessary order information with its production and fulfillment partners in order to manufacture and ship your products.

Printify's current policies contemplate processing end-customer information for order fulfillment.

7. Payment Processing

Payments may be processed through Shopify Payments and/or other payment providers made available through the Site.

We do not generally have access to or store your complete payment card information.

Payment providers may independently process your information according to their own privacy policies and terms.

8. Service Providers

We may share personal information with trusted service providers that help us operate our business, including providers involved in:

  • E-commerce and website hosting
  • Payment processing
  • Product manufacturing and fulfillment
  • Shipping and delivery
  • Email marketing
  • Website analytics
  • Advertising and marketing
  • Fraud prevention and security
  • Customer service
  • Website functionality
  • Accounting, legal, or other professional services

These service providers may access personal information only as reasonably necessary to provide services to us or as otherwise permitted by law.

9. Advertising and Analytics

We may use analytics and advertising services to understand how visitors use our Site and to measure or improve our marketing.

We may use services such as TikTok, Pinterest, Google, Meta, or other platforms in the future.

If we implement these services, they may collect information about your device, browsing activity, interactions with our Site, and purchases or other events in accordance with their respective policies and applicable law.

Where required by law, we will provide appropriate consent or opt-out mechanisms for these technologies.

10. Reviews and User-Submitted Content

If we allow product reviews, you may voluntarily submit information such as your name, review, photographs, or other content.

Information you choose to make publicly available through a review or other public-facing feature may be visible to other visitors to the Site.

Please do not submit personal information that you do not want to make publicly available.

11. Customer Accounts

You may create an account on the Site.

When you create an account, we may collect information such as your name, email address, password, order history, and other information associated with your account.

You are responsible for keeping your account credentials confidential and should notify us if you believe your account has been accessed without authorization.

12. International Customers and Data Transfers

Because Lapin Luxury may sell and ship products internationally, your personal information may be processed or stored in countries other than the country in which you live.

Different countries have different privacy laws and protections.

Where required, we will take appropriate steps to protect personal information when it is transferred internationally and will provide privacy rights and controls required by applicable law.

If you are located in the European Economic Area, United Kingdom, Switzerland, or another jurisdiction with applicable data-protection laws, additional rights and disclosures may apply.

13. Your Privacy Rights

Depending on where you live and applicable law, you may have rights concerning your personal information, which may include the right to:

  • Request access to personal information we hold about you
  • Request correction of inaccurate information
  • Request deletion of certain information
  • Request a copy of certain information
  • Object to or restrict certain processing
  • Withdraw consent where processing is based on consent
  • Opt out of certain targeted advertising, sale, or sharing of personal information where applicable
  • Appeal certain privacy decisions where required by law

To exercise applicable privacy rights, contact us using the information below.

We may need to verify your identity before completing certain requests.

You will not be discriminated against for exercising privacy rights provided by applicable law.

14. Data Retention

We retain personal information for as long as reasonably necessary for the purposes described in this Privacy Policy, including to:

  • Provide products and services
  • Maintain customer accounts
  • Complete transactions
  • Provide customer support
  • Maintain business and financial records
  • Comply with legal, tax, accounting, and regulatory obligations
  • Resolve disputes
  • Enforce agreements
  • Prevent fraud and abuse

The appropriate retention period may vary depending on the type of information and the reason it was collected.

15. Security

We use reasonable administrative, technical, and organizational measures designed to protect personal information against unauthorized access, loss, misuse, alteration, or disclosure.

However, no method of transmitting or storing information is completely secure, and we cannot guarantee absolute security.

16. Children's Privacy

The Site is not directed toward children.

We do not knowingly collect personal information from children in circumstances where doing so is prohibited by applicable law.

If you believe that a child has provided personal information to us in violation of applicable law, please contact us so that we can take appropriate action.

17. Third-Party Websites

The Site may contain links to third-party websites, services, or social media platforms.

We are not responsible for the privacy practices of third parties.

We encourage you to review the privacy policies of any third-party website or service you use.

18. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our business practices, technology, services, or legal requirements.

When we make changes, we will update the "Last updated" date at the beginning of this Privacy Policy.

Your continued use of the Site after an updated Privacy Policy becomes effective constitutes acknowledgment of the updated policy, to the extent permitted by applicable law.

19. Contact Us

If you have questions about this Privacy Policy or wish to exercise applicable privacy rights, please contact us:

Lapin Luxury / KR Studios LLC
Email: contact@lapinluxurystore.com

For privacy requests, please include enough information for us to understand and respond to your request.